Mulți oameni cred că principalul beneficiar al scandalului iscat de smartphone-urile Galaxy Note7 care iau foc sau explodează în timp ce sunt încărcate va fi Apple, care tocmai a lansat oficial alternativa iPhone 7 Plus. Se pare, însă, că lucrurile nu vor sta chiar așa. Asta deoarece iPhone 7 nu este văzut ca fiind un produs revoluționar, iar vânzările ar putea fi afectate de faptul că Apple a renunțat la jack-ul audio de 3,5 mm. Mai mult, iPhone 7 Plus nu dispune de stylus sau tehnologie de încărcare wireless, puncte de atracție pentru clienții de Note7.
Astfel, mai mulți analiști chestionați de BusinessKorea cred că majoritatea celor care doreau inițial să cumpere Galaxy Note7 nu vor opta pentru iPhone 7 Plus. Iar ca un rezultat al acestei situații, întreaga piață globală de smartphone-uri s-ar putea contracta în a doua parte a anului sau înregistra o creștere mai mică decât cea prognozată.
Galaxy Note7 a fost primit foarte bine de piață la lansare, iar firmele de cercetare a pieței estimau vânzări record pentru acest model de smartphone, comparabile cu cele înregistrate de Galaxy S7. În condițiile în care nu există o alternativă solidă la acest model, este posibil ca mulți utilizatori să țină mai mult timp smartphone-urile pe care le au în acest moment, în așteptare Galaxy S8 sau a Note8, dacă un astfel de model va mai exista.
Sunt analiști care consideră că brandul Note este compromis definitiv pentru Samsung, iar compania ar trebui să lanseze o versiune mai mare de Galaxy S8 în schimb.
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